Media Navel Gaze

The Week Unpeeled

If you Googled “antitrust” last week you got Google after the EU filed antitrust charges against the company for accusations of search dominance, quickly drawing comparisons to Microsoft suits years ago in Europe and the software maker eventually paying billions in fines. More money-chasing to continue, no doubt.

Elsewhere:

  • Former Fed Chief Ben Bernanke to become senior advisor to Citadel Investment Group;
  • Don’t set your clock by it: The Apple Watch is being delayed from its April 24 launch;
  • Profit season is upon us with Citibank, Goldman and BlackRock reporting strong numbers so far;
  • Global leaders are descending upon Washington for the semi-annual banking confab amid concerns that US is losing economic muscle due to ongoing political stalemate in the capitol (The New York Times Saturday);
  • Bloomberg terminals suffered an outage on Friday for a few hours, causing another economic stalemate of sorts for its 325,000 users worldwide;
  • The equity markets fell last week based in part on global concerns with the Dow shedding some 1.3 percent to end at  17,826;
  • Werking it:  Gisele took her last catwalk after a 20-year career last week, after earning $386 million for the highest paid supermodel over the last 10 years.

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Jack-Welch_2015

If there was such a thing as a Business Hall of Fame, former GE CEO Jack Welch would likely be a near-unanimous choice for enshrinement. With that being said, it was a privilege to join 300 communications executives earlier this month to hear him speak at the Arthur Page Society Spring Summit.

Between his books, his online MBA and his TV appearances, it’s not like advice from Welch is hard to come by. However, being in the same room with him and experiencing his infectious enthusiasm first-hand is still something special.

One point Welch made that especially resonated with me as a communicator was him explaining his equation that leadership equals trust and truth. As Welch explained it, spin slows companies down. Once the truth is out – no matter how bad it may seem at the time – one can act, and then move on.

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Media Navel Gaze

The Week Unpeeled

The markets and media were caught off guard and busy on news late Thursday/Friday that GE was exiting the banking business in what James Stewart in The New York Times called “another nail in the coffin of the American conglomerate” and a reminder how tough it is for big financial-service companies to make money after the GFC and tighter regulation.  Interesting juxtaposition on the WSJBusiness & Finance” section, which carried a bond-reaction story to the GE news next to the real market focus with the story, “Spotify Valued at $8.4 Billion,” a number higher than GE Capital’s operating profit for 2014.

Elsewhere:

  • Stocks rallied last week with the US markets boosted late by the GE news and the Dow ending up 1.7 percent on the week to close at 18,057;
  • Before the GE news, the media seemed to be focused on Fed watch (would it maybe tighten sometime soon) or Apple watch (who would be a phone-less iPhone for your wrist?); still uncertain on both;
  • The US presidential ring got a little bit more crowded last week with Sen. Paul Rand and Hillary Clinton declaring their candidacies;
  • Royal Dutch Shell is in talks to acquire BG Group valued as much as $50 billion, reflecting the effects of lower energy prices;
  • CBS Bob Schieffer said he would retire at the end of the year;
  • No Heads to Roll:  The Columbia University investigation into the completely botched Rolling Stone college-rape story concluded that the story does not warrant any firings (???) because nothing dishonest happen (???).

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Round-up news from across the Atlantic . . .UK_Flag

With the General Election less than a month away, politics is really heating up on this side of the pond. Since the referendum on Scottish independence last year, the  Scottish National Party (SNP) have gained swathes of support north of the border and it appears that this could put them in a very powerful position when it comes to forming a new UK government.

Changes to pensions regulation in the UK came into effect on Monday, allowing people over the age of 55 to access their retirement pots and do with it what they please. However, despite being only a week old, there have already been numerous reports of fraud.

Police are investigating the biggest heist in British history after thieves stole as much as £200m in jewels and cash. The break-in, which took place in London’s exclusive diamond district, is said to have been executed with alarming professionalism and the authorities are yet to catch the culprits.

Tomorrow, 300,000 spectators will line the banks of the Thames to watch the annual Oxford vs. Cambridge boat race. For the first time in the race’s 87 year history, the women’s race will take place on the same day and same course as the men’s and shall also be granted equal media coverage. End of Story

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LINKEDIN-FOR-BUSINESS

Here are the top trends and digital communications resources to leverage for your next big campaign.

For this inaugural column, we focus on the top five LinkedIn corporate users as reported by Contently.

Hubspot, with 88K followers, is an inbound sales platform for businesses of all kinds, and they are hugely invested in LinkedIn. They post to LinkedIn multiple times a day with content from their blog or website, including insightful 'how to's', 'Top 10's' and 'Marketing Myths' and sometimes expanding up to "The Ultimate Playbook". Engagement averages around 50 likes for each post with several comments, but, most importantly, the content is often gated to catch leads.

Hubspot also leads a private group called 'Inbound Marketers' with 120K members, where they host questions from members and allow the community to discuss. They also send daily and weekly content to members, keeping fresh marketing ideas associated with that Hubspot brand. Continue Reading »

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