Hi. My name is Vu and I’m a news junkie. I think this addiction has something to do with my line of work, but deep down, I think it has a lot to do with #FOMO. But, I digress.
Generally, Twitter is my go-to source for headlines, but these days it doesn’t cut it for me anymore. I have the Flipboard app on my mobile phone and tablet, as well as Google’s Play Newsstand (I’m an Android user). Still, I needed more. I realized that while these apps give me a lot of news content from many credible sources, often times they don’t feature the news that matters to me. So, I set out to search for a news aggregator app that will meet my specific needs. A month ago I came across Zite and decided to give it a test drive, and review it for our inaugural monthly review column that focuses on apps that help us be more productive at work and home.
Unlike Flipboard and other news aggregator apps currently available that display RSS feeds from various news sources in a clean magazine format, Zite learns what you like to read and feeds you similar content. In other words, Zite does to your news consumption what Pandora does for your music listening. This is a key differentiator and it is exactly what I was looking for to help satisfy my addiction.
To test its intelligence, I started using only Zite to get my news fix and grade articles either thumb up or down that I liked and didn’t like. One sure way to know whether or not Zite is feeding me the topics that I want, I went against what I truly enjoy by giving a thumb up to every Kardashians and Justin Bieber article. Within 24 hours, my “Top Stories” section, which is also the homepage, was dominated by the two topics I loathe most (see photo, above).