I recently read a blog post on DailyWorth that caught my eye and I could not resist sharing it. It discussed the fact that in many industries Ambition is still “a four-letter word” for women. It truly surprised me that people still think this way in 2013.
“I think women should be just as ambitious as men, and be proud of it,” fashion designer Tory Burch, recently told Stanford business school.
Sheryl Sandberg, the Facebook COO whose new book, “Lean In: Women, Work and the Will to Lead,” is coming out next month, is fond of citing research showing that 36% of women identify themselves as ambitious in the U.S., a far lower percentage than India, Brazil and China. What about the other two-thirds of the women from that survey? Why would they answer “no” to being ambitious? What messages are women in these other countries receiving that American women are not?
The Week Unpeeled
Welcome to today's hot topics: SOPA (Stop Online Piracy Act) and PIPA (Protect IP Act). Is anyone REALLY for it? Sure, I can defend aspects of it. I'm sure anyone can. Shouldn't a company who produces music be allowed to regulate how it's used online? Of course... but how much is too much regulation, and when does big brother get too much of a watchful eye? Frankly, the very concept of corporations being able to control what I think and say online thoroughly irritates me, and cynically I know that some disgruntled punk somewhere will make it his life's prerogative to make sure I never quote their lyrics and reference their music. Ugh, I could editorialize, but I'd just be ranting, so yeah, let's move on to the REAL main event here:
To what extent does a name account for the success of a product launch? In the communications field, we often devote a significant amount of time to thinking up the perfect name for something, recognizing that the name can be the most impactful part of a campaign. It’s the headline, the slogan, the part that stays with you when you can’t remember the substance anymore. In politics, the products are the candidates, the campaigns, the logos, the ideas and ultimately, the legislation encompassing those ideas. Largely due to the rise of social and new media, political branding efforts are becoming more visible and more important.
