Posts Tagged ‘Bing’

Google_Transprency

In a fabulously ironic article on Friday, July 18, The Wall Street Journal spotlighted a Netherlands-based PE investor who took advantage of the European Union Court of Justice’s recent ruling that individuals can now request that Google remove irrelevant links from searches of their name. The WSJ apparently received a notification from Google that an article had been removed from a number of European search results. (And yes, the article cited the investor’s original article of contention in this new, now undoubtedly highly-cited piece.)

Since the May ruling, Google has received over 70,000 takedown requests for the removal 250,000 webpages from search results, according to the company’s official blog. Amid the process of removing links, Google has begun sending websites notifications of articles which no longer appear in search results — sparking an initial backlash from journalists who are seeing their stories fall off of Google’s radar.

The ruling has also ignited a long, arguably subjective process for Google. In an initial response to the decision, a spokesperson noted: “The court’s ruling requires Google to make difficult judgments about an individual’s right to be forgotten and the public’s right to know.”

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Who do you use to search the Web with? Chances are you use Google, Bing or Yahoo. Perhaps you are familiar with a lesser-known search engine, such as Ask, Dogpile, Lycos, AltaVista or Excite. (Wow, remember Excite? Apparently it had an opportunity to buy Google—before it was Google—and passed up the opportunity. Whoopi-daisy.) By the way, reading about the rise and fall of each of these companies is rather fascinating, but don’t take my word for it. I certainly won’t administer a pop quiz later when you least expect it... with dire consequences if you fail. Of course not! But hey, moving on, one could easily see that the American online search market is, while dominated by the big three, quite saturated. One could also suspect it would be a literal fool’s errand to enter into this lion’s den and to expect to be a game changer. Apparently 90s-era hip-hop artist MC Hammer has other ideas.

That’s right, MC Hammer is Too Legit to Quit, and since 2009 he has been pushing forward with the launch of forthcoming search engine, WireDoo.com. A grade-schooler could whip out a real zinger from that name, so I’ll just leave it alone. (Ha, who am I kidding! Doo!) During the Web 2.0 Summit on October 19, our blast-from-the-past MC Hammer explained that he and his team have developed a search engine that will offer deeper searches than Google.  Furthermore, the search results will also be populated with information from relative topics of interest. You can even sign up to take the Beta site on a test drive, if you’re brave (or cynical like me.) But, should Google be scared? Maybe… but maybe not.

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